Interactive Magazine Ad
Lift here, (and here).
With the launch of Dove’s first firming cream, we knew we had to go beyond words. We created an interactive campaign that lets you see and feel the firming benefit for yourself. This isn’t just about a product—it’s about a promise you can truly experience. You’ll lift this sachet just like your skin once you use this firming cream.
Creative Director: Raymundo Lopez • Art Director: Flora Guzman • Ogilvy Mexico
Dove Print Campaign for Mother’s Day
Happy Mother’s Day
To honor the incredible journey of motherhood, we created a print campaign that’s truly personal. We used our iconic soap bars as a canvas to celebrate moms in a way that’s meaningful and real. Because every mom deserves to be celebrated.
Creative Director: Sol Szymanski • Art Director: Flora Guzman • Ogilvy Mexico
Dove’s Print Campaign New Year
Dove believes in celebrating with you. To show our sincere appreciation and loyalty over the past year, we’ve created these materials as a special thank you to express how grateful we are to have you in the Dove family. Dove wants to celebrate and give you thanks.
Creative Director: Sol Szymanski • Art Director: Flora Guzman • Ogilvy Mexico
Cottonelle’s Print and TV launch campaign
The “After Kleenex Cottonelle, nothing is the same” campaign is our bold challenge to you. It’s a promise that once you experience the superior feel of Cottonelle Ultra, you’ll never go back. It’s time to upgrade your everyday routine.
Creative Director: Sol Szymanski • Art Director: Flora Guzman • Ogilvy Mexico
Yo Puedo (I can): Bonafont’s Launch campaign
Women are capable of amazing things, especially when they feel light and empowered.
That’s the idea behind our “I CAN” campaign. It’s a call to action for every woman to drop the self-doubt, leave the barriers behind, and turn “NO” into “I CAN.”
We shared this message across the country, on TV, online, and on our bottles. Then, on May 31, over 65,000 women took a stand, saying “I CAN run” in five cities at once. They took the first step toward a lighter, healthier lifestyle.
What’s your next step? Light, I can!
Creative Director: Claudia Vera • Art Director: Flora Guzman • Starbrands
